Jan 16
Google Sniper Video 8 Review
How to Get Rank and Authority Fast
Vid 8    16 mins — Get Rank and Authority Fast
=============================
Synopsis:
George Brown shows in detail how to get and Rank and Authority fast
in the eyes of the SE (search engines). By his experience, he vouches the
effectivity of using three “web 2.0″ marketing techniques that made most of his sites
display on page 1 of Google from three weeks to six months.
He was enough to reveal that not all of his sites were that successful, but that 90%
of his sites were.
The three top tools he uses are:
1. Pinging
He reveals a website where you can ping to 27 services in under 10 seconds! I went
to that site and did just that … Actually, typing in the “blog name” and “blog home
page” took more time than pinging all the common services (22) !
I used not to do this – but now I know: ping your site upon first creation, and then
every after new post or update that you make so that the search engine spiders will
know that something has changed that needed to be checked.
2. You Tube
You Tube is owned by Google. So naturally, Google looks at You Tube very kindly
… in fact, George said that some of his YT sites have gathered more visitors that its
actual website!
Here he gives a valuable tip on what topic to YT about for those who are a loss on
what topic to talk about … If you’re not ready to do a YT clip yet — there are other
ways like, say —  ”borrowing” someone else’s clip!
3. Social Bookmarking
George says that this is “the most important part of Chapter 7 …”. It is because, he
writes … “it is the easiest and fastest way to get a website indexed and get some
backlinks”.
The only drawback to this is that it is “very time consuming”. Like for example, if
you were to register to 20 social book marking sites,and it takes 5-10 minutes to
complete it per site, that will take 100 – 200 minutes, or from 1.7  to 3.3 hours.
There is a solution however.  One is to use automatic submitter programs, and two
is to use human/manual submissions that you can outsource for a fee. Which one
does he find more effective? Find out on p. 89 of the Manual.
4. If these were not enough ….
If these were not enough and he deems that it is worth taking giving it more time, he
would add a “quick” Squidoo lens….
He also acknowledges other web traffic generators like article submission, forum
posting, directory posting, etc as important (if you are comfortable with them) ….
but he writes in his manual (p. 90) …
“To be honest, You Tube and Social Bookmarking are the only tools you NEED …”
(Of course, in conjunction with Pinging.)

Google Sniper Video 8 Review
How to Get Rank and Authority Fast
Running Time  16 mins — Get Rank and Authority Fast

Synopsis:

Google Sniper George Brown shows in detail how to get and Rank and Authority fast in the eyes of the SE (search engines). By his experience, he vouches the effectivity of using three “web 2.0″ marketing techniques that made most of his sites display on page 1 of Google within three weeks to six months upon posting.

He was honest enough to reveal that not all of his sites were that successful. But overall,  about 90%  of his sites were.

The three top tools he uses are:

1. Pinging

He reveals a website where you can ping to 27 services in under 10 seconds! I went to that site and did just that….  Actually, typing in the “blog name” and “blog home page” took more time than pinging all the “common” services (22) !

I used not to do this – but now I know: ping your site upon first creation, and then ping it again every after new post or update that you make so that the search engine spiders will know that something has changed that they need to be check.

2. You Tube

You Tube is owned by Google. So naturally, Google looks at You Tube very kindly … in fact, George said that some of his YT sites have gathered more visitors that its  actual website!

Here he gives a valuable tip on what topic to YT about for those who are a loss on  what topic to talk about …

What about if you’re not ready to do a YT clip yet?

Well,  just  ”borrow” from someone! He strongly suggests though, that you do your own clip.

3. Social Bookmarking

George says that this is “the most important part of Chapter 7 …”, because, he  writes … “it is the easiest and fastest way to get a website indexed and get some backlinks”.

The only drawback to this is that it is “very time consuming”.

Like for example, if you were to register to 20 social book marking sites, and it takes 5-10 minutes to complete it per site, that equates to 100 – 200 minutes, or from 1.7  to 3.3 hours of your time that you could better spend in marketing your business.

There is a solution however.

One is to use automatic submitter programs, and two is to use human/manual submissions that you can outsource for a fee.

Which one does he find more effective?

Find out on p. 89 of the Google Sniper Manual.

4. If these were not enough …

If these were not enough and he deems that it is worth taking giving it more time, he would add a “quick” Squidoo lens….

He also acknowledges other web traffic generators like article submission, forum posting, directory posting, etc.  as important (if you are comfortable with them) ….  but he writes in his Google Sniper Manual (p. 90) …

“To be honest, You Tube and Social Bookmarking are the only tools you NEED …”

Of course, in conjunction with Pinging. #

Technorati Tags: , ,

Jan 11

Google Sniper Video 7 Review:
How to Create Posts, Pages, and Side-Bar Images
Running Time:  16 minutes

Synopsis:

Video 7 is an indispensable learning aid in understanding and implementing the ideas in Chapter 6 of the Google Sniper Manual (p. 74-ff).

The video shows, step-by-step, how to make your first post in Wordpress, how to create your  ”About Me” page, and how to personalize it with your image.

He spends an elaborate amount of time in showing how to place that smiling image (of yours) onto that right-hand-side bar … and it’s suprisingly easy!

Let me tell you a little bit more about Chapter 6 of the Manual …

Part 1 – Set up the infrastructure of your site
Part 2 – Create the first part of the content
Part 3 – Getting your SIte ranked with Off-page optimization, and …

…. after the site is “indexed” by the Search Engines …

Part 4 – Put the icing on the cake — the  final post, helpful article page, and affiliate links

Google Sniper  George Brown recommends in his manual a minimum of only 3 posts (yes, only 3 !) … . But more posts would never hurt …. In fact,  it is most desired and helpful … remember, Google loves Content.

He suggests:

The first post — include your main keyword (for the search engine spiders), and some 200- 500 word elaboration (for the human searchers)….

(This  gave me a chuckle … on page 79, he wrote “… people will rarely read it, so don’t worry too much… !”)

The second post — make it supportive of the “final post”. If the final post is a review of a product, then he suggests you “sell” the person responsible for the product.

The third, and “final” post — make it your main post, the story of  you telling your  readers why you put up the blog.  Enrich this part with your main keyword.

He recommends a “Helpful Article Page” to “bulk up”  the content of your Site for both the robot spiders to index, and for your human searchers to appreciate.

He also encourages that you put your affiliate banners and ads onto that Right-hand side bar. And don’t be surprised if it brings you money!

Finally, to have an untiring, repeating teacher at-a-push-button to show you how to create Wordpress posts,  pages, and how to position images — consider investing in the Google Sniper.#

Technorati Tags: , ,

Jan 7
Google Sniper Video 6 Review — Stop Theft With Cloaked Links
Running Time:  8 minutes
=============================
Cloaking your Affiliate Links means hiding your actual affiliate link  and showing a
more “neutral” link instead.
This practice prevents affiliate “theft”.
It also means getting more clicks.
It means that instead of showing:
www.GetThisProduct.com/MyAffiliateLink
Your readers will see something like:
www.YourDomain.com/Recommends/SolutionToYourProblem
Given the to above, which do you think is more appealing?
Which do you think will get more clicks?
In this video, Google Sniper took pains in showing — step-by-step — how
to cloak an affiliate link that even a non-techie (meaning, most of us) can do.
It is also described in the Manual for those like me whose brain is half dead most of
the time. See page 69 – 72.
He detailed it in six steps.
Me, I’d rather see the Video and follow how  he does it. I needed to pause every now
and then to get it straight.
For the more affluent — you can use TWO computers: the one that you use, and the
one that instructs.
To learn how its done in an amazingly easy, step-by-step way, you can own the
system if you like.
Click here to get this indefatigable Google Sniper teacher. #
Links, ex ~CB
Fastest way to cloak aff-links
== how to use the seldom used Tracking ID of Clickbank to know how the
placing of which links convert
- hOW TO GET links, ex–clickbank
CB tracking ID portion — useful in tracking which links are doing well vs othersrs
– cloak links
cr — ‘folder’ ex “recommends”
cr a “robot.txt”
<?php
header(’location: linkhere’) ;
?>
then replace linkhere = your aff-link from CB
then change file ext to php
==> robot.txt   —> robot.php
upload the folder “recommends” to the root dir in your webserver server
To test:
type into your browser, the complete URL
ex:
www.googlesniper.com/recommends/robot.php
check the “affiliate = your ID”
go through the checkout process …

Google Sniper Video 6 Review:
Get More Clicks, And Stop Theft With Cloaked Links
Running Time:  8 minutes

Synopsis:

Cloaking your Affiliate Links means hiding your actual affiliate link  and showing a more “neutral” link instead.

This practice prevents affiliate “theft”.

It also means getting more clicks.

It means that instead of showing:

….. www.GetThisProduct.com/MyAffiliateLink

Your readers will see something like:

…..  www.YourDomain.com/Recommends/SolutionToYourProblem

Given the choices above, which do you think is more appealing?

Which do you think will get more clicks?

In this video, Google Sniper took pains in showing — step-by-step — how to cloak an affiliate link that even a non-techie …  that means most of us …  can do.

The Google Sniper Manual also describes this in 6 steps for those like me whose brain is half dead 50%  of  the time.  See pages 69 – 72.

That’s why, I’d  rather watch the Video and follow how  he does it.

I needed to pause every now and then to get it straight.

For the more affluent — I suggest you use TWO computers so that you won’t have to toggle from one screen to another…  the one that you use, and the other one that instructs.

To learn how it’s done in an amazingly easy, step-by-step way, you can choose to own the system.

If you like the idea, Click here to get this indefatigable Google Sniper teacher.

Oh, BTW, in the early part of the Video, he taught how to get  affiliate links from Clickbank. But most importantly — he taught how to use the often-ignored  ”tracking ID” to assess which links are performing or not. #

#

Technorati Tags: , ,

Jan 7
Synopsis:
Vid-5 14mins Importance of Pre-selling
=============================
Google Sniper gives the following insights on the technique that gives him up to
20% conversion rate. Means, up to 1 out of 5 visitors “convert”, or buy the product
he endorses — Pre-selling.
1. Pre-selling is not selling!
Let the sales page do the selling! Your job is to put the visitor in the right rame of
mind so that when he clicks on the link to the sales page, he is more inclined to
buy!
(This gives rise to another topic — are your visitors ‘buyers’?, or ‘browsers’. But that’s
another topic…)
2. Give value, while pre-selling. Give them what they are looking for so that they
don’t leave your site.
3. Congruence. Your theme must fit your story and your target audience. That is,
your “character” must fit the story… he insinuates that you can a “character” to
match your story… Example, if you’re promoting a ‘weight-loss’ product, you — the
author– must come across as “middle-aged lady” who had a weight problem before
but now has found a “solution” in the product he is endorsing (even when he is an
athletic super-male, instead of a formerly-obese woman!) … I didn’t find this idea
“comfortable” at first, but upon later “rumination” — if you really believe that your
product can solve a person’s problem, then it is not about you anymore — it is about
her, and how your product can solve her problem!
4. Pictures. If you as the author fits your theme, then the Google Sniper advises
you to use your own picture… If not, he recommends iStockPhoto.com where one can get royalty-free photos for as low as $1.
Use ‘average” photos that your “average” visitor can relate to. Do’t use professionally-crafted photos.
In this regard, he says “make your About Me page good… there’s nothing like givng life to a website by knowing how the writer looks like.
5. He also talks about the difference in approach when preselling an info product, and a Physical product. If you want to know ….
6. He also revealed where he sources his Wordpress themes. For pro-looking yet very-much affordable, he points to:  ”iNovr”, “fusion”,and “i2″ (the mango orange themes).

Google Sniper Video Review:  Importance of Pre-selling
Running Time:  14 minutes


Synopsis:

Google Sniper gives the following insights on the technique that gives him up to 20% conversion rate — Pre-selling.

This means … up to 1 out of 5 visitors “convert”, or buy the product that he endorses.

1. Pre-selling is not selling!

Let the sales page do the selling!

Your job is to put the visitor in the right rame of mind so that when he clicks on the link to the sales page, he is more inclined to buy!

(This gives rise to another topic — are your visitors ‘buyers’?, or ‘browsers’? …  But that’s another topic…)

2. Give value, while pre-selling. Give them what they are looking for so that they don’t leave your site.

3. Congruence. Your theme must fit your story and your target audience. That is,your “character” must fit the story… he insinuates that you can a “character” to match your story…

Example, if you’re promoting a ‘weight-loss’ product, you — the author– must come across as a  ”middle-aged lady” who had a weight problem. But now, you’ve found a “solution” that you wanted to “share” to anybody who cares to listen.

That is, even though he,  in actuality,  is an athletic super-male with a six-pack,  instead of a woman who was formerly obese!) … .

(I didn’t find this idea ”comfortable” at first, but…  upon later “rumination” — if you really believe that your product can solve a person’s problem, then it is not about you anymore — it is now about that person, and how your product can solve that person’s problem!)

4. Pictures. If you as the author fits your theme, then the Google Sniper advises you to use your own picture… If not, he recommends  iStockPhoto.com where one can get royalty-free photos for as low as $1.

He advises us to use ‘average” photos that your “average” visitor can relate to…  and not to use professionally-crafted photos which may turn-off your visitors.

(In this regard, he says “make your  About Me page good… there’s nothing like givng life to a website by knowing how the writer looks like.)

5. Info product vs. physical product. In the first part of the video, he talked lengthily about the difference in approach when preselling an info product, and a Physical product. (If you want to know …. )

6. Wordpress themes. He revealed where he sources his Wordpress themes. For pro-looking yet very-much affordable, he points to:  “iNove”, “fusion”,and “i2″ (the mango orange themes).

Technorati Tags: , ,

Jan 5

Google Sniper Video 4 Review: Creating Foundations
Running Time: 10 mins

Synopsis:

In this Video,  the Google Sniper shows you, step-by-step …

1. How to install a Word Press Blog from scratch.
( In the Manual, he teaches how to get a “good  search-engine friendly” domain name and a reliable web host.)

2. How to install plug-ins particularly the “All-in-one SEO” and “Google XML Site Maps“. These plug-ins boost the site ranking by the search engines.

3.  How to use Filezilla, as your FTP software in uploading your plug-ins to your Wordpress blog which resides in your web host.

4. How to choose a theme from so many. He suggests one (iNove) and proceeds to install or upload it, using Filezilla.

PROS:
Detailed approach, suitable for a beginner and as a refresher for someone who is not a beginner.

CONS:
He breezed through Filezilla FTP-connect. When it was my turn to do it, I got stalled. I had my FTP details messed up and it took me awhile to figure things out. It would have been better if he showed more in detail what those FTP connect values are and how one gets them…. anyway, that’s where a newbie learns.#

Technorati Tags: ,

Jan 4
Google Sniper Video 3 Review — Keyword Elite 2.0
Running Time:  5 mins
Synopsis:
GB introduces his “secret” weapon in finding keywords fast, and assessing the
competition with a fair accuracy.
It’s Keyword Elite 2.0 for him.
He claims that KWE2 has saved him an unbelievable amount of time compared to
when he was doing it the free, Google-it way.
And time saved, is money made.
He shows step-by-step how KWE2 gives him tons of keywords, how these are
pruned, and how they would likely fare against the competition.
In effect, it automates the process of finding niches that have a high level of
searches, but with a low level of competition.
At the end of the video, he entices the audience to try a free two-week trial of KWE2
with 100% functionality … in exchange fo your email (not your credit card number).
PROS:  A good presentation of KWE2 and how you can use it your Google Sniping.
CONS:  He likes KWE2 too much that he was silent on how Market Samurai,
another famed “secret” weapon, compares with KWE2. #

Google Sniper Video 3 Review — Keyword Elite 2.0
Running Time:  5 mins

Synopsis:

GB introduces his “secret” weapon in finding keywords fast, and assessing the competition level with a fair accuracy.

It’s Keyword Elite 2.0 for him.

He claims that KWE2 has saved him an unbelievable amount of time compared to when he was doing it the free, Google-it way.

And time saved, is money made.

He shows step-by-step how KWE2 gives him tons of keywords, how these  keywords are pruned, and how they would likely fare against the competition.

In effect, it automates the process of finding niches that have a high level of searches… , but with a low level of competition.

At the end of the video, he entices the audience to try a free two-week trial of KWE2 with 100% functionality … in exchange not for your credit card number, but for your email address.

PROS: A good presentation of KWE2 and how you can use it your Google Sniping.
CONS: He likes KWE2 too much that he was silent on how Market Samurai, another famed “secret” weapon, and the one that I use, compares with KWE2. #

Technorati Tags:

Jan 3
Vid 2    11mins
Keyword Research
=============================
Synopsis:
GB show in real time how he does his KW research using the “dating” niche as an
example.
1. Sniff test
- Free Google Tool to find out the number of searches q month, and its LSI
- which columns to hide bec. you don’t need them (hide the monthly search vol)
- which phrase variation to use, “phrase” or “broad”?
==> phrase,one in “quotes”
ex. “cute pick up lines”
- min number of searches (at least 3,000 per month)
2. In-depth test, looking at the page 1 of the search result, see the competition, and
assess if you can “win” … judging the level of competition can be tricky
-  how to download the KW in CV file
-   a. pick out the kw in quotes,  assess Page 1, the “quality” and “relevanc” of
the competition )p.1 and p. 2)
-  b. takeout the quotes, assess Page 1 result
- check out the PR (page Ranking), the Alexa ranking of the top rankers
-  .. assess the competition
can outrank “forums”, Yahoo answers ..
stay out from the “authority” sites, PR =4 above
.. the “Wiki’s”… hard to outrank them
just targeting $300  month
==> suggestion, based on personal experience, the more you build sites,
the better you can become in gauging competition.
PROS:   (Major)Took real time to illustrate how he does his KW research real time:
CONS:   (Minor) Talked of  Alexa Ranking, Page Rankin, and “SEM-Rush” as if
assuming that his audience already knows about them.
Promotes a tool that he says saves him a lot of time:
==> proceeds to intro a TOOL that makes it easier (KW-Elite)

Google Sniper Video 2 Review — Keyword Research
Running Time:    11mins

Synopsis:

George Brown (GB) shows  in real time how he does his Google Sniper KW research using the “dating” niche as an example.

He does two tests: the “sniff” test, and the “in-depth” test.

1. Sniff test

He demonstrates Google’s Free Keyword Tool to find out the number of searches per month, and its related keywords.

He shows which columns to hide because you don’t need them.  (Hide the monthly search volume.)

He explains which phrase variation to use, and when to use them ( “phrase” or “broad”). He says that a search volume of ____ per month is viable enough, depending in the competition which he elucidates in the “In-Depth” test.

He shows in real time how he finds his keywords in a “dating” niche, fine-tunes them, saves them in a spreadsheet file …. and how he uses it to organize his “clearing” method in isolating the keyword “winners”.

And then, he further tests his keywords in the …

2. In-depth test

He starts looking at the page 1 of the search engine result for the keyword selected to assess the competition — can we outrank them, or not?

He uses the “off-page” factors such as “Page Rank”, Alexa Ranking, and the sources of the pages. He says that pages coming from “forums”, “Yahoo Answers” are easy to beat.

But when it comes to “authority sites” such as the “Wiki’s”, and sites that have PR > 3 … they can be hard to beat.

He qualifies however that judging the competition can be a tricky thing.

But with experience … that the more you build your sites, the more knowledgeable you’ll become.

He Found a Solution …

That is why, he sought out a tool that will save him time.

And he found his gem in … the Keyword Elite 2.0.

This he says, he uses everyday. And that,  it alone, has saved him hundreds of hours in research work.

So, he recommends to everybody to also try  Keyword Elite. He actually has worked out a plan with Keyword Elite owner, Brad Cullen, to try out the package for 15 days free … no credit card details, just your email address.

PROS: GB took it to heart to illustrate how he does his KW research in real time, step by step.

CONS: This is minor … he talked of  Alexa Ranking, Page Rankin, and “SEM-Rush” as if assuming that his audience already knows about them. #

Jan 2
GB discussed the following points and illustrated them in real time
1. Where to get products to promote.
2. How to analzye products that will make you money. He mentions LinkShare,
Clickbank,PayDotCom, and the Independent affiliate programs. He notes that there
is less competitiion in the ‘independents’ and suggests that you also research your
prospects there. They could be real “gold mines”.
(I have one already and it’s — (to-be-announced-after-I-make-the-preps) ).
3. He then focuses on ClickBank — the world’d largest digital marketplace. Where
he makes 80% of his income
4. For Clickbank product research, he suggests CB Engine because it offers a more
comprehensive set of tools in looking for products that make money and new
products that are more likely to become winners.
5. For metrics, he suggests products whose
-  ”gravity” is not less than ___, The higher the gravity, the “safer” the product.
-   earned-$-per-sale must be near the ____ level (minimum returns!)
… better if the EPS is higher bec. of the backend sales which can make you
earn higher for the same number of visitors.
-  referred sale > 70% (affiliates, not the merchant, are promoting the product
-
6. He then goes to the product or sales page to determine if it is engaging.
7. He reveals methods to determine
- to know if the merchant does not override your affiliate link when your customer
signs in to their email or opt-in list (he says that some actually do).
- he shows a quick check if your affiliate link “persists” up to the check-out page
so that you don’t lose the commission you’ve rightfully earned.
- the refund rate without contacting the seller (which may take a while)
(the commission-$ vs. EPS-$, EPS subtantially lower than the comm-$)
- if the product is “rising”, or “going down” in popularity.
8. Finally, once you determined your product of interest, buy the product yourself so
that you would have a first-hand knowledge of it,and it will enable you to really write
a good endorsement of the product…. and LEARN much from the niche you’re
working on.
PROS:
CONS:  Didn’t mention any of the “independent” affiliate marketplaces

Google Sniper Review Video  ==> Market Research
Running Time:  16 minutes

Synopsis:

George Brown (GB) discusses the following points and illustrates them in real time:

1. Where to get products to promote.

2. How to analzye products that will make you money. He mentions LinkShare, Clickbank, PayDotCom, and the Independent Affiliate Programs.

He notes that there is less competition in the ‘independents’ and suggests that you also research your prospect products there. They could be real “gold mines”, he adds.

(I have one already and it’s  ________ .  I’ll-announce it after I finish the “preps”.)

3. He then focuses on ClickBank — the world’d largest digital marketplace. He says he makes 80% of his income there, and it is the “easiest place to start”.

(Be warned: “Easy” does not mean “easy money”).

4. For Clickbank product research, he suggests CB Engine because it offers a more comprehensive set of tools in looking for products that make money and in assessing new products that are more likely to become winners.

5. For metrics, he suggests products whose

  • “gravity” is not less than ___.  The higher the gravity, the “safer” the product;
  • “earned-$-per-sale” (E$PS) must be near the ____ level (for minimum returns!);          … If you see that the EPS is higher than the commission level — it’s much better because it means there are backend sales that convert …. which can make you earn higher for the same number of visitors; and,
  • referred sale > 70%. This indicates that that affiliates, and not the merchant, are mostly promoting the product … and you gain from the buzz they produce.

6. He then goes to the product or sales page to determine if the sales copy is engaging. And can really sell.

7.  He reveals methods to determine …

  • if the merchant does not override your affiliate link when your customer signs into their email or opt-in list. He says that some actually do.(He shows a quick check if your affiliate link “persists” up to the check-out page to insure that you actually get the commission that you’ve sweated out for.)
  • the refund rate without contacting the seller, which may take quite a while.
    (The commission-$  is substantially > than the  EPS-$, EPS.) And,
  • if the product is “rising”, or “going down” in popularity. You don’t want a product that is going down

8. Finally, he advises that once you got your product of interest — then buy the product yourself so that …

  • you would gain a first-hand knowledge of it,
  • you are able to write  a good endorsement of the product,  and
  • you can learn much from the niche the product is in.


PROS:  He gave a fairly detailed process on how, and where to get products to sell.

CONS:  He didn’t mention any of the “independent” affiliate marketplaces. I would suppose  Amazon is one of them. #